Mark Marketing

Mark works in Marketing.

Mark does not deduplicate his contact lists by hand using Excel.

Mark already knows that his lists are always up-to-date and doesn’t have to worry about GDPR. Every email he sends contains a link to unsubscribe.

The boss gave him a raise because Mark had time to attract new customers instead of having to spend time and ask Dave to launch his new global campaign.

Want to be like Mark? Read on!

Services

  • Email Services: SendGrid – MailChimp – Campaign Monitor
  • Social Media
    • Instagram (Facebook)
    • Twitter
    • LinkedIn by Microsoft
  • Slack
  • Intercom
  • HubSpot

Tools

  • Analytics (Google Analytics, Open Web Analytics)
  • Messaging Slack, WhatsApp
  • Mautic – Cooperate with Sales and share one dataset

Terminology

  • Browsers
    • Firefox (Mozilla)
    • Chrome (Google)
    • Safari (Apple)
    • Edge (Microsoft)
    • Brave
  • Sales Funnel
    • Lead generation
  • Lead nurturing